A BYOD Summary via Harvard Business Review

By Liz Holland on

The BYOD or “Bring Your Own Device” movement has gathered quite a bit of steam over the past years. Up until recently, our devices were big and clunky. They didn’t move around, so there was no “bring your own” movement. Now, we all carry around tiny computers, or smartphones, and many of us have started using our personal portable devices for work. This includes computers and pads as well. BYOD is taking off and MeetingPulse is a part of the wave

In Tracking the Trends in Bringing Our Own Devices to Work from The Harvard Business Review by Jane McConnell, BYOD is explored in depth according to specific statistical findings related to the various ways in which employees utilitze their own devices at work. According to McConnell,

Companies seem increasingly willing to let people provide their own hardware, but are beginning to resist their use of non-corporate applications and publicly available cloud services.

When it comes to customer-facing employees, the BYOD trend is even more pronounced. Employees are using the best tools available to them in order to better connect with customers and potential clients. Often, this means using their own devices and their own apps in order to communicate, solve problems, and accomplish goals. According to McConnell,

The correlation between a high degree of collaboration and social networking, and the high proportion of BYO activity seen in our top customer-facing group is not surprising, in particular for BYOA (Bring Your Own App), which is usually practiced as a team or within a community, even if it starts out with only one person. Others join in for the very reason that the BYOA choice is first made – because of the need to work with others fluidly, both inside and outside the firewall. The day will come when this will be possible for everyone, and the sooner the better for companies and their customers.

BYOD is on the forefront of a new primary wave when it comes to corporate trends, customer service, and allowing employees to problem-solve in order to meet company goals. At MeetingPulse, we have designed our collaborative application to work securely on any device. More and more, we see this trend expanding out into the workforce. When it comes down to it, everything is becoming increasingly portable – and the corporate world is integrating these larger cultural changes into its way of working.

There are positive and negative aspects of this shift. Problems will need to be efficiently solved along the way, as the current wave of change is unlikely to stop any time soon. One of the advantages of BYOD is the decreased cost on the company side; a primary negative is tied to security concerns. As we see BYOD rise, we expect to see increases in security measures and changes in the way information is save and shared. We will have to innovate and adjust in order to make BYOD culture efficient and safe for everyone involved – whether devices are being use at work or at home.

 

At MeetingPulse, we provide a simple and convenient browser-based audience response solution. Our real-time survey and polling software runs easily from any browser, so you’ll never need to download an app. Anyone can easily participate using their mobile device or computer via a short link. MeetingPulse technology was developed with simplicity in mind and offers a wide array of customizable options to fit your interactive meeting needs. Please contact us for more information or click on ‘Keep Me Posted’ on our blog page to receive blog updates and our free ebook.

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